Soap that Floats

Soap that Floats

In the late 1800s William Proctor and James Gamble began a company that manufactured and imported candles and soap. Before the dawn of electricity, candles made Proctor & Gamble a burgeoning company. However, when Thomas Edison created the light bulb, this fledgling company had to rethink its premise.

It was in the laboratory of a soapmaker who left his machine on during the night that Ivory Soap was accidentally discovered. A soap that floated was a great surprise, because in those days a large majority of people still bathed in the river. So soap that floats was the perfect way for Proctor & Gamble to get back on the industry’s map. From there, came Crisco, Tide, safety razors, and the company exploded into prosperity.

The interesting fact about this story is that neither Proctor nor Gamble was set off course by the dawn of the light bulb. Candles would be used for emergencies and beauty, but not as an essential item for life, so a vast majority of the company’s profit had to be changed before the novice ship sank into financial despair.

How many times in your life have you been met by a monumental game changer, and decided you just didn’t have the moxie to overcome?

I know in my life one example comes at a time of great disaster in Nashville. When the flood of 2010 happened, it was on the day of my book launching for “Your Gay Friend’s Guide to Understanding Men.” After I rescheduled the launch, most people scoffed at my desire to sell anything when people were suffering all around me. I hunkered down, prayed, and asked God for advice.

I simply laid low for a while and wondered what exactly the month’s events had to teach me. In the long run I ended up letting go of my publisher and ties with one agency to start a new writing platform that became more of a passion than a proposal. The passion I describe is The Finding Authentic You blog and the business of helping people finding their authentic purpose in life.

At present, I have no book deal, but every day I am inspired to write with passion. I have to believe that this passion will somehow, someday turn into my life’s dream of writing this series about Finding Authentic You and prosper financially as well.

None of us can say that life has been easy forward moving toward a path of success. Life brings with it challenges for everyone. It is how you meet these challenges that govern whether you will be a success or someone who falls down and never gets up.

I guarantee you that there have been times I have fallen and not wanted to get up. But after a while of nursing my wounds and regrouping, there has always been a way to challenge myself to go forward. I have remade myself and my business several times in these past 30 years, only to find more prosperity than I could have imagined. If I hadn’t changed with the time, I wouldn’t be where I am today with my business. My challenges have turned into my successes. I just had to believe in the process of “what is in mind, I will receive in kind!”

As Bette Midler says, “I simply believed with all my heart: I’m beautiful, damn it!” I’ll add to that: And all that I have to give to this world is beautiful too!

And so it is!

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Bo Sebastian is a Hypnotherapist and Life & Health Coach, available for private sessions to QUIT SMOKING, Lose Weight, New Lap-Band Hypnosis for Weight Loss, CHANGE YOUR MIND, CHANGE YOUR LIFE! at 615-400-2334 or www.bosebastian.com.

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